When Aquaneeta, the leading manufacturer of domestic reverse-osmosis (RO) +UV drinking water filtration systems in India decided to come up with 'Aquaneeta Fresh' an innovative product to ensure freshness in fruits and vegetables, they reached Metal. The new look, feel, and message combines the company's common sense approach with an uncommon sense of style. The market noticed, with Fresh ultimately being selected for exclusive representation by Aquaneeta brand.